It’s maybe the one thing that could bring together Biz Stone and Bruce Springsteen, Norah Jones and LinkedIn CEO Reid Hoffman (in the video below). South by Southwest, the annual collision of music, technology and pop culture that’s on through next Sunday. The objective for many: to find the Next Big Thing, or be the Next Big Thing. Mike Snider of USA Today reports on“a mash-up of extreme proportions.”
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